Law firm
The case you didn’t answer on Friday signed with another firm on Monday.
Someone with a legal problem looks for help right away and contacts several firms at once. We install a system that answers every inquiry on the spot, in English or Spanish, sorts the case by practice area and urgency, and books the consultation with the right attorney. No legal advice, no promises, in the tone your profession demands.
Today, without a system
How your client reaches you today.
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01
They have a problem
A car accident, a divorce, wages that were never paid. They search on Google that same night.
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02
They tell their story
They fill out a form or send a long, anxious WhatsApp message, often in Spanish.
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03
Whoever can, replies
The front desk or the attorney, between hearings, whenever there is a free minute.
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04
They already called two others
Meanwhile, another firm replied first and booked the consultation.
This is where the sale is lost
Your rollout · ACO Method
What we install in your firm.
Sober marketing, an immediate reply and a client onboarding that does not depend on chasing documents by email.
Phase 01 · Acquisition
Be found by the people who need your practice area.
Someone with an injury claim does not search for “lawyers”: they search for their problem, and often in Spanish. Each practice area gets its own page and its own search.
- One page per practice area, in English and Spanish, built for its Google search
- Google Ads per practice area with sober messages, no sensationalism
- Content that answers the real questions your clients ask
- Every inquiry enters the CRM tagged with the practice area it came from
Phase 02 · Conversion
Every inquiry, sorted and booked.
The agent replies with empathy in the client’s language, makes clear it does not give legal advice and collects what the attorney needs to know before the first meeting. If a deadline is running, it flags the case as urgent.
What the agent asks
Practice areaUrgency and deadlinesPreferred languageState and cityOpen case or notDocuments available
- First consultation booked with the attorney for that practice area
- Immediate alert when deadlines or hearings are close
- Documents received before the consultation
- Follow-up on inquiries that have not become a case yet
Phase 03 · Operation
Client onboarding, without chasing anyone.
Retainer agreement, intake forms and documents: the system requests them, sends reminders and tells you when everything is complete.
- Retainer agreement and intake forms sent for signature
- Reminders for pending documents and appointments
- Dashboard by practice area: which cases come in and which ones sign
- Past clients informed when something that affects them changes
Your pipeline
Nine stages, named after your business.
Kinexa’s 9 stages in the language of a law firm: from the first inquiry to the open case, with the fee proposal and the retainer as stages of their own.
Pipeline · Ríos & Associates (example)
9Stages
24/7AI agent
1New inquiry
2Contacted
3Case sorted
4Consult booked
5Consult held
6Fee proposal
7Retainer and documents
8Case opened
9Case closed
AI agent replies and qualifies
Your team serves and closes
Automated handles the follow-up
Live demo
Marta writes on a Saturday: “I was in a car accident yesterday.”
This is how the agent takes care of her: with empathy, in her language, without legal advice and with the consultation booked for Monday. Pick Marta’s answers.
Ríos & Associates · Client intake
Online · replies instantly
Demo with prepared answers and a fictional business. The real agent understands free text and is trained on your business information.
Honesty first
What we will not sell you.
A tailored rollout also means knowing what to leave out. Your business does not need this, or not yet.
A bot that gives legal advice
The agent collects information, sorts and books. Legal answers come from your attorneys, always.
Sensationalist advertising
No promised outcomes and no messages that clash with attorney advertising rules. We review every piece with you before it goes live.
Case management software
Our work is intake and the client relationship. Managing the case itself has its own tools.
Services this rollout uses:
Frequently asked questions
What law firms ask us.
No. It collects the details of the case, sorts the urgency and books a consultation with an attorney. It says so explicitly in the conversation.
Yes. The agent replies in English or Spanish, whichever the client writes in, and records the preferred language so your team knows before the first call.
Only your team sees the conversations. We set up the intake with you so it matches your firm’s confidentiality and privacy requirements.
Yes. Using the criteria you define, it flags cases with deadlines running or hearings coming up and alerts the attorney right away.
Yes, and that is where it shows the most: in a small firm the attorney answers everything, and inquiries get lost between hearings.
How many inquiries arrive when no one can answer?
In a 30-minute assessment we review how your inquiries come in today and where they get lost. You leave with a clear map, whether you work with us or not.